Bristol Myers Squibb

Director, HCP Marketing - Medical Education and KOL Strategy, Alzheimer’s Disease Psychosis

Princeton, NJ, US$196,950-$238,661Posted 1 day ago

Job Description

At Bristol Myers Squibb, our employees often ask, “Who are you working for?”—a question that fuels collaboration, accountability, and urgency in our work. Our purpose-driven culture inspires us to discover, develop, and deliver innovative medicines to prevail over serious diseases. We offer uniquely interesting and meaningful work, opportunities for growth, and a supportive environment that values inclusion, wellbeing, flexibility, and comprehensive benefits. This is work that transforms the lives of patients, and the careers of those who do it.

Summary

Bristol Myers Squibb is building a leading Neuroscience franchise focused on addressing areas of significant unmet need across serious neuropsychiatric and neurodegenerative diseases.

The Director, HCP Marketing, Medical Education, & KOL Strategy, Alzheimer's Disease Psychosis (ADP) will be responsible for developing and executing the U.S. KOL engagement strategy, medical education programming, peer-to-peer promotional activities, and congress commercial strategy for the anticipated launch of ADP, a potential first-in-class, first-approved treatment for AD psychosis and BMS's inaugural commercial entry into Alzheimer's disease.

This role is responsible for how BMS's pre- and post-launch disease and product education reaches external stakeholders: through the right thought leaders, at the right scientific forums, and via professionally executed promotional and educational programs that drive meaningful shifts in HCP understanding and behavior. The Director will build and manage the relationships, programs, and systems that allow BMS to show up credibly, compliantly, and consistently at the intersection of commercial education and medical influence across a complex, multi-specialty ADP HCP landscape.

In partnership with Medical and the Regional Marketing Team, this role will be critical in identifying and activating KOLs, owning the annual congress strategy and execution, de

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