Greater DC Diaper Bank

Digital Marketing & Communications Manager

Silver Spring, MD, USPosted 4 days ago

Job Description

About the Greater DC Diaper Bank

Greater DC Diaper Bank (GDCDB) works to ensure that families across the Washington, DC region have access to the diapers and other essentials they need to thrive. Founded in 2010, GDCDB has grown into one of the largest diaper banks in the country, working alongside more than 80 community partners across DC, Maryland, and Virginia to get millions of free diapers into the hands of families each year.

As GDCDB enters its next chapter, we are strengthening and expanding the partnerships that make this work possible while deepening our understanding of diaper insecurity and the solutions that can support families across our region.

Position Summary

Greater DC Diaper Bank is seeking an experienced Digital Marketing & Communications Manager to lead our digital marketing and social media strategy, serving as the primary storyteller and content creator across our online channels, with additional responsibility for broader communications support.

This role combines strategy and hands-on execution, working closely across the organization to create clear, compelling, accessible content that increases awareness around diaper insecurity and inspires engagement with the organization. This position is ideal for someone who is a strong storyteller and implementer with strategic instincts. If you are excited to build systems, enjoy collaborating with a fun and passionate team, and love creating content, please apply!

Key Responsibilities

Digital Marketing & Social Media Strategy

  • Own GDCDB's social media strategy and day-to-day execution across Instagram, Facebook, and LinkedIn, driving audience growth, engagement, and community connection.
  • Manage GDCDB's social media presence with a focus on community engagement and brand integrity.
  • Test and iterate on content formats, timing, and messaging based on platform performance data.
  • Plan and execute social media campaigns in partnership with volunteer programs to

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