Sr. Demand Generation Marketing Manager - SaaS

Sr. Demand Generation Marketing Manager - SaaS

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ShipperHQ is looking for an experienced B2B SaaS marketer to lead our demand generation efforts and drive qualified pipeline growth. If you're a data-driven marketer who enjoys building, optimizing, and scaling campaigns in a fast-paced environment, we'd love to hear from you.

About Us

ShipperHQ is a trusted leader in the e-commerce shipping space, with over 15 years of experience helping merchants deliver better shipping and checkout experiences. Founded in 2009, we power shipping logic and checkout optimization for 6,000+ brands, from DTC disruptors to enterprise retailers, in 150+ countries. Based in Austin with a global team, we’re a fast-moving, product-led company shaping the future of e-commerce logistics.

Position Overview

As the Sr. Demand Generation Marketing Manager, you'll own our marketing growth budget, define the optimal marketing mix, and execute data-driven B2B demand generation programs that maximize qualified leads and pipeline growth. Working alongside a fast-paced team of marketers, you'll use analytics to optimize performance across digital, email, event, and partner channels, invest where you'll see the greatest return, and help shape how ShipperHQ grows.

Responsibilities

• Work with a cross-functional team (Product, Sales, CS, Partnerships) to establish growth strategies that support ShipperHQ’s revenue goals
• Develop the overall demand generation strategy to fill the sales funnel most cost-effectively
• Manage marketing ad budget and prioritize spending to maximize qualified leads
• Create and execute demand-generation plans that deliver significant volumes of qualified leads, leveraging SEO, AEO, email marketing, paid ads (hands-on experience required!), partner marketing, and new marketing channels
• Create automated programs to nurture existing web traffic
• Rigorously measure the lea