E.C. Porter Store, Inc.

Social Media Manager and Content Creator

London, KY, USPosted 8 days ago

Job Description

Job Summary

We are seeking a dynamic and innovative Social Media Manager and Content Creator to elevate our brand presence across digital platforms. In this role, you will craft compelling content, develop engaging social media campaigns, and analyze performance metrics to optimize our online marketing efforts. Your creativity and strategic mindset will help us connect authentically with our audience, boost brand awareness, and drive meaningful engagement through diverse social media channels. This paid position offers an exciting opportunity to shape our digital voice and influence our community growth.

Duties

  • Develop and execute comprehensive social media strategies aligned with marketing goals across platforms such as Facebook, Instagram, and TikTok.
  • Create high-quality, engaging content including graphics, videos, photography, and written posts.
  • Manage daily social media activities using scheduling tools to ensure consistent posting and timely responses.
  • Monitor social media analytics and marketing performance metrics using Google Analytics, web analytics tools, and platform-specific insights to measure campaign effectiveness.
  • Conduct social listening to gather insights on audience sentiment, trending topics, and competitor activity to inform content creation and engagement strategies.
  • Implement social media advertising campaigns on platforms such as Facebook Ads to increase reach and target specific audiences effectively.

Requirements

  • Must have at least 3 years of social media managment.
  • Retail experience preferred.
  • Proven experience in social media management, content creation, digital marketing performance monitoring, and social media analytics. You will need to provide a portfolio of work.
  • Proficiency in graphic design and media editing tools.
  • Strong understanding of SEO principles, keyword research techniques, and web analytics for measuring online marketing success.
  • Familiarity with social listening tools.
  • Knowledge of social media advertising platforms such as Facebook Advertising to develop targeted campaigns.
  • Excellent content writing skills with an eye for proofreading and branding consistency across all channels.
  • Ability to analyze marketing data using tools like Google Analytics to optimize ongoing campaigns.
  • Exceptional communication skills for engaging audiences effectively across various platforms.
  • A proactive attitude with the ability to multitask in a fast-paced environment while maintaining attention to detail.

Join us in shaping compelling digital stories that resonate! This paid role is perfect for creative minds passionate about digital marketing and social media innovation eager to make a real impact in a vibrant team environment.

Pay: From $20,000.00 per year

Benefits

* Flexible schedule

Work Location: Hybrid remote in London, KY 40741

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