Social Media Content Creator & Strategist — Real Estate.

Overview

Are you a creative digital marketer who knows how to make real estate listings pop, build an engaging brand, and drive online traffic? We are seeking a versatile Marketing Assistant to take our real estate brand, social media, and digital presence to the next level. We’re seeking a dynamic Social Media Content Creator & Strategist to join our team! In this role, you will harness your creativity and analytical skills to craft compelling content across various platforms, engage audiences effectively, and drive brand growth. Your expertise will help showcase properties, build community relationships.

What You’ll Do

· Social Media Management: Design, write, and schedule visually appealing, high-converting content (Reels, TikToks, graphics, carousel posts) tailored specifically for real estate.

· Content Creation: Produce creative copy, property feature highlights, local community guides, and market updates that resonate with buyers and sellers.

· SEO Strategy: Optimize social media profiles, blog posts, and website content with real estate SEO best practices to rank for local keywords.

· Website & Online Presence: Update and manage our website (listing updates, landing pages, blog posts) and optimize our Google Business Profile and online directory listings.

· Brand Strategy: Maintain a consistent brand voice across all platforms and engage with our audience to build relationships and generate leads.

What We’re Looking For

· Proven experience creating social media content specifically for real estate agents or brokerages.

· Strong graphic design skills (Canva, Photoshop, or similar) and video editing capabilities (CapCut, Premiere, or Reels/TikTok native tools).

· Solid understanding of local SEO, keyword strategy, and web content management platforms (WordPress, Squarespace, Wix, or real estate CRM sites).

· Excellent copywriting skills with a deep understanding of housing market trends, lead generatio