Part - Time Media Strategy & Communications Manager (contract)

Job Title

Media Strategy & Communications Manager

Location

Remote - US Based

Type

Contract (W2)

Term

12-months

Schedule

Part-Time (~35 hrs./week); Monday - Friday: 9 AM - 5 PM Eastern Time

Pay Range

$71-$93

Sanofi's contingent workforce program, FLEXT Direct, is seeking a part-time Media Strategy & Communications Manager for a 12-month contract.

We are seeking a dynamic and strategic marketing leader to own and elevate a flagship consumer brand's multi-channel paid media strategy and integrated go-to-market planning. This role serves as the primary strategic lead across media, public relations, social, influencer, and brand teams, acting as the central connector that ensures a holistic, consumer-centric communications ecosystem. The ideal candidate brings a powerful blend of strategic vision and hands-on execution, driving brand growth, maximizing ROI, and delivering cohesive campaigns across all paid, earned, shared, and owned touchpoints.

Responsibilities

• Lead the development of fully integrated go-to-market communication plans across media, public relations, social, influencer, digital commerce, and owned channels
• Ensure all communications disciplines are aligned against a common brand strategy, consumer journey, business objectives, and campaign priorities
• Own the brand's multi-channel paid media strategy, including annual planning, campaign development, channel prioritization, budget allocation, and investment optimization
• Lead media agency partners in developing strategic recommendations aligned with brand objectives, target audience insights, and growth opportunities
• Evaluate and challenge agency plans to ensure investments are effective, efficient, and grounded in measurable business results
• Serve as the central cross-functional leader across Brand, Media, Creative, PR, and agency partners
• Manage and optimize the agency ecosystem — including media, cre