Marketing and Sales Coordinator

Overview

We are seeking a dynamic and results-driven Marketing and Sales Coordinator to join our innovative team. In this role, you will be at the forefront of developing and executing comprehensive marketing strategies that elevate brand visibility, drive demand generation, and boost sales performance. Your energetic approach will help foster cross-functional collaboration, manage multi-channel marketing campaigns, and utilize data-driven insights to optimize marketing initiatives. This paid position offers an exciting opportunity to influence our growth trajectory while honing your skills in digital marketing, content creation, advertising sales, and team leadership.

Duties

• Develop and implement integrated marketing campaigns across digital and print channels, including social media advertising campaigns, email marketing, Google AdWords, and print advertising to maximize reach and engagement.
• Manage marketing automation tools and CRM systems to streamline campaign workflows, nurture leads, and enhance customer segmentation for targeted outreach.
• Conduct web analytics reporting using tools like Google Analytics and web analytics platforms to measure campaign performance, identify trends, and inform strategic decisions.
• Lead content marketing efforts by creating compelling content for blogs, social media posts, newsletters, and product descriptions that resonate with target audiences.
• Oversee advertising sales initiatives by building relationships with potential clients, presenting advertising opportunities, and closing deals that align with overall marketing objectives.
• Coordinate cross-functional teams including product management, graphic designers, and sales to ensure cohesive campaign execution and brand consistency.
• Manage budgets for marketing projects, monitor ROI on advertising spend including Facebook Advertising campaigns and Google AdWords efforts, ensuring optimal resource allocation.
• Drive demand generation marketin