Marketing Manager

Marketing Manager

LAUREL MANOR | eFIORI | CASA PERNOI

*Position Summary*

The Marketing Manager is responsible for developing, implementing, monitoring, and evaluating marketing and communication strategies for Laurel Manor, eFiori, and Casa Pernoi, all operating under the leadership of Chef Luciano DelSignore. While each business maintains its own brand identity, audience, and objectives, the Marketing Manager will provide coordinated strategic and creative support across all three. The role oversees website content, digital marketing, organic and paid social media, advertising, public relations, photography and video, brand partnerships, sales collateral, event and restaurant promotions, and reputation management. Working closely with Chef Luciano, Sales and Marketing leadership, Culinary, Operations, and outside agencies, the Marketing Manager will strengthen each brand, generate qualified event leads and dining reservations, support revenue growth, and identify thoughtful opportunities for cross-promotion.

Marketing Strategy & Multi-Brand Management

• Develop and implement individual marketing and public relations strategies for Laurel Manor, eFiori, and Casa Pernoi based on each business's goals, audiences, revenue priorities, and market positioning.
• Create annual, seasonal, and campaign-specific marketing plans for weddings, corporate and social events, private dining, restaurant promotions, culinary experiences, holidays, and other priority business segments.
• Maintain a distinct and consistent brand identity, voice, and visual presentation for each business across all marketing channels and guest or client touchpoints.
• Maintain a coordinated marketing calendar across the three businesses to manage priorities, deadlines, campaigns, events, content needs, and promotional opportunities.
• Identify appropriate cross-promotional opportunities among Laurel Manor, eFiori, and Casa Pernoi while protecting the individual