Integrated Marketing Lead

Company

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Credit Genie is a mobile-first financial wellness platform designed to help individuals take control of their financial future. We leverage artificial intelligence to provide personalized insights and are building a financial ecosystem by offering tools and services that provide instant access to cash, and building credit. Our goal is to empower every customer to achieve long-term financial stability.

Founded in 2019 by Ed Harycki, former Swift Capital Founder (acquired by PayPal in 2017). Backed by Khosla Ventures and led by industry pioneers from companies such as; PayPal, Square, and Cash App, we are well positioned to build the future of inclusive finance through cutting-edge technology and customer-centric solutions.

Overview

As an Integrated Marketing Lead at Credit Genie, you will be responsible for owning how our brand shows up across every channel our audience touches. This is a broad, senior individual-contributor role that brings brand marketing, social media, and influencer marketing under one roof, with the ownership to set strategy and execute it.

You will be the connective tissue across marketing: shaping our brand narrative, running an always-on and campaign driven social presence, owning our influencer and creator program end to end, leading PR and communications, and orchestrating integrated campaigns that move people from awareness to consideration to adoption. You will partner closely with growth, design, product, customer service, and the people team to translate Credit Genie's mission into work that builds awareness, drives consideration, and earns lasting loyalty.

What You'll Do

You will be the connective tissue across marketing: shaping our brand narrative, running an always-on and campaign driven social presence, owning our influencer and creator program end to end, leading PR and communications, and orchestrating integrated campaigns that move people from awareness to considera