Organic Growth Lead

Company

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Credit Genie is a mobile-first financial wellness platform designed to help individuals take control of their financial future. We leverage artificial intelligence to provide personalized insights and are building a financial ecosystem by offering tools and services that provide instant access to cash, and building credit. Our goal is to empower every customer to achieve long-term financial stability.

Founded in 2019 by Ed Harycki, former Swift Capital Founder (acquired by PayPal in 2017). Backed by Khosla Ventures and led by industry pioneers from companies such as; PayPal, Square, and Cash App, we are well positioned to build the future of inclusive finance through cutting-edge technology and customer-centric solutions.

Overview

Credit Genie is looking for its first dedicated Organic Marketing hire, a strategic and hands-on leader who will build our organic acquisition engine from the ground up, spanning SEO, AEO, and content. This is a rare opportunity to define Credit Genie's organic growth strategy and execute it end-to-end for a fast-growing fintech.

We're looking for someone who is equal parts strategist and executor: able to build the SEO/AEO roadmap and topic strategy, and also roll up their sleeves to research, write, publish, and optimize the content that drives it. You'll own organic growth end-to-end — from keyword and topic research, to technical SEO and structured data, to writing and publishing high-quality, search, and answer-engine-optimized content, to measuring results and iterating.

What You'll Do

You will work closely with design, growth marketing, product marketing, research, data, engineering, social media, compliance, and product teams to build a cohesive organic growth strategy for Credit Genie. If you can think strategically about search and answer engines, write compelling content yourself, move quickly, and connect content to measurable organic growth — this role