Marketing and Events Specialist (Charlotte, NC)

This is a remote position; however, candidates must reside in the greater Charlotte/Belmont, NC area and be availabletoworkonsiteasneededatVallen'sBelmontheadquartersanddistributioncenter.Inthisrole,youwillcoordinate,organize,ship,andreceivetradeshowandeventmaterialsstoredatthefacility,helpingensuresuccessfuleventexecution.

Position Summary

The Marketing & Events Specialist is a key member of the marketing team, responsible for the strategic planning, execution, and measurement of integrated marketing campaigns and events. This role requires a highly organized individual with strong project management skills, a creative mindset, and a collaborative spirit. The successful candidate will possess a proven ability to manage multiple projects simultaneously, meet deadlines, and work effectively with cross-functional teams (sales, vendors, etc.). This role will split responsibilities between event management, brand marketing, and general marketing/sales support.

Essential Job Duties and Responsibilities

Events

• Develop, lead and execute comprehensive event strategies for tradeshows, conferences, corporate events, vertical summits, sales conferences, and other key initiatives.
• Manage all aspects of event logistics, including venue selection, vendor management, budget control, registration, and post-event reporting.
• Collaborate with cross-functional teams (sales, suppliers, etc.) to ensure alignment and successful event execution.
• Schedule and run weekly status update meetings to review event briefs, workback schedules, and event status with Stakeholders
• Track and manage event expenditures (6-7 figure budgets), providing regular reports and analysis to management.
• Identify and evaluate potential event opportunities to maximize brand exposure and ROI.

Brand Marketing