Klaviyo Email Marketing Specialist (Ecommerce)

About the Role

We're looking for an experienced Klaviyo Email Marketing Specialist to take ownership of our email marketing program.

RNC is an established ecommerce company selling Natural Health Products. We're looking for someone who knows Klaviyo inside and out, writes compelling emails, and understands how to turn email marketing into consistent revenue.

This is a hands-on position. You'll be responsible for everything from planning campaigns and writing copy to building automated flows, scheduling emails, and analyzing performance.

We're looking for someone who can bring fresh ideas, take initiative, and confidently manage our email marketing from start to finish.

This is an in-house position, not an agency or freelance contract. We're hiring for a full-time role but are open to someone starting part-time and transitioning into full-time.

What You'll Be Doing

Email Campaigns & Strategy

• Plan, create, and manage our email marketing calendar.
• Develop email campaigns that drive sales, build customer relationships, and encourage repeat purchases.
• Identify opportunities to increase revenue through email marketing.
• Coordinate email campaigns around promotions, product launches, holidays, and other marketing initiatives.

Klaviyo Flows & Automations

• Build, manage, and continuously improve automated email flows in Klaviyo.
• Optimize welcome series, abandoned cart, abandoned checkout, post-purchase, win-back, and other key flows.
• Develop customer segments to deliver more relevant and personalized messaging.
• Identify gaps in our existing automations and implement improvements.

Email Copywriting & Creation

• Write engaging subject lines, preview text, and email copy that encourage customers to open, click, and purchase.
• Build attractive, mobile-friendly emails within Klaviyo.
• Create messaging that aligns with our brand voice and connects with our customers.
• Test different messaging, offers, and creative approaches to improve performance.

Scheduling, Testing & Optimization

• Schedule emails based on customer behavior, engagement data, and the best-performing send times.
• Run A/B tests on subject lines, content, offers, and send times.
• Monitor open rates, click rates, conversions, revenue, and overall email performance.
• Maintain healthy email deliverability and list engagement.
• Review results regularly and make data-driven improvements.

What We're Looking For

Required Qualifications

• Proven hands-on experience managing Klaviyo for an ecommerce business.
• Strong understanding of email marketing strategy, campaigns, automated flows, and customer segmentation.
• Excellent copywriting skills with the ability to write emails that drive engagement and sales.
• Experience building and designing emails directly in Klaviyo.
• Ability to analyze campaign performance and make improvements based on data.
• Strong organizational skills and attention to detail.
• Ability to manage an email marketing program independently, from initial idea to final send.

Bonus Qualifications

• Experience with Shopify and its integration with Klaviyo.
• Experience managing email marketing for an established ecommerce brand.
• Familiarity with subscription-based ecommerce businesses.
• Experience with customer retention, lifecycle marketing, and customer win-back strategies.
• Experience improving email revenue, conversion rates, and deliverability.

What We Offer

• Ownership: Take responsibility for our email marketing program and have a direct impact on business performance.
• Creative Freedom: Bring your ideas to the table and help shape our campaigns, messaging, and marketing strategy.
• Room to Grow: Help improve and expand an established ecommerce company's email marketing efforts.
• Flexible Starting Arrangement: Opportunity to begin part-time and transition into a full-time position.
• Meaningful Work: See the results of your campaigns and have a direct influence on customer engagement, retention, and revenue.

Who Will Succeed in This Role?

You'll be a great fit if you're equally comfortable planning an email strategy, writing compelling copy, building Klaviyo flows, and analyzing campaign results.

You enjoy both the creative and technical sides of email marketing. You understand what makes customers open an email, what motivates them to purchase, and how to continuously improve performance.

Most importantly, you're proactive. You don't need someone telling you when to send an email, what flow to improve, or which campaign to test. You can identify opportunities, develop a plan, and execute it.

We're looking for someone who wants to take real ownership of email marketing and help us grow.

How to Apply

Please submit your resume along with a brief description of your experience using Klaviyo.

We'd also love to see examples of email campaigns, automated flows, or measurable results you've personally worked on.

If you're an experienced Klaviyo marketer who loves creating great emails and driving ecommerce revenue, we'd love to hear from you.

Pay: $45,000.00 - $62,200.00 per year

Benefits

• Employee discount
• Flexible schedule

Work Location: Hybrid remote in Scottsdale, AZ 85258