Raleigh Symphony Orchestra (RSO) Marketing Director

Job Summary

The Raleigh Symphony Orchestra (RSO) seeks a Marketing Director to grow audience engagement and support ticket sales through clear, compelling marketing. You’ll lead multichannel campaigns across digital, social, email, and print, connecting RSO’s programs with current and prospective audiences. This role combines creative direction with analytics, budgeting, and close collaboration across teams.

Job is part-time. 5-6 events per year, pay $200/event. Total of 4 hours would be required per event (very minimal).

Responsibilities

• Lead marketing campaign management, content marketing, demand generation, and performance marketing across channels, including social media advertising and print advertising.
• Develop content and copy for web, email, and social platforms; oversee graphic design and creative assets using Adobe Creative Suite.
• Manage marketing projects, budgets, advertising sales activities, and team workflows; collaborate cross-functionally with sales and product management.
• Use Google Analytics, web analytics reporting, research, and data-driven decision making to assess results and refine campaigns.
• Support SEO, WordPress, HTML updates, email marketing, marketing automation tools, and customer relationship management (CRM) systems; Your impact: relevant, timely campaigns help audiences discover performances and make informed plans to attend.

Experience

• Experience in marketing management, digital marketing, B2B marketing, e-commerce, or related work; background managing marketing, advertising, or public relations teams is valuable.
• Demonstrated team leadership, cross-functional collaboration, marketing project management, and budgeting skills.
• Working knowledge of social media marketing, Facebook Advertising, Google AdWords, marketing automation, CRM systems, and analytics.
• Strong content writing, copywriting, and communication skills; familiarity with Adobe Creative Suite, graphic design, WordPress, and HTML.
• Ability to connect campaign strategy with audience needs, sales goals, and measurable performance.

Expected hours: 2.0 per week

Work Location: Remote