SVP, Marketing Integration Lead (Brand Experience)

Updated

Yesterday

Location

Remote, United States

Job ID

16656-OTHLOC-CORwYfwT

Not ready to apply?

Join our Talent Network Description

Role Overview

Breaking from traditional siloed agency models, this senior level marketing role is charged with delivering a single agency experience, sitting at the intersection of Strategy, Creative, Media, Account, Operations, Analytics, and Client teams. This individual serves as the central "Connective Intelligence" hub from agency to clients, to help ensure cross-functional flow and accelerate business performance. This role is designed to elevate the broader client relationship by ensuring clarity, cohesion, and commercial impact across HCP and DTC initiatives. The Integration Lead will operate as a client-relations orchestrator — translating client needs into actionable, cross-functional plans and direction while ensuring clients are also talking to each other. This is not a traditional Account, Strategy, or Media role. It is a Marketing leadership position for a multi-disciplinary operator who understands the full ecosystem — from upstream brand planning to downstream deployment, from media architecture to content calendars, and from analytics storytelling to HCP and DTC tactical execution.

What You’ll Own

1. Relationship Elevation & Client Leadership

* This individual will serve as the primary digital lead and main point of contact at Syneos for all digital and integrated initiatives, ensuring cross-functional alignment and driving conversations that connect tactical execution to broader business objectives. * Serve as a strategic thought partner to key client stakeholders, including brand and affiliate leadership. * Connecting the dots between brand team departments to ensure timely awareness of interdependencies, deadlines and considerations. * Ensure clients understand the “what” and “why” behind tactics we’re proposing: + What we are actually producing +