Bolthouse Farms
Brand Manager
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Job Description
THE ROLE
- This position will report to the: Director - Marketing
- Travel Requirement: Minimal
- Location: Remote
- FLSA Status: Exempt
- Employment Category: Full time regular
- Pay Range: $140,000-$150,000 + Annual Bonus Opportunity
Generous Brands
is dedicated to inspiring people to thrive through the power of vibrant nutrition through its leading brands, Bolthouse Farms, Health-Ade, and Evolution Fresh. Generous Brands partners with SAMBAZON to manufacture, distribute and sell SAMBAZON branded beverages. Bolthouse Farms is a pre-eminent provider of chilled juice, smoothies, shakes, and protein drinks. Health-Ade is the fastest growing kombucha brand, dedicated to creating bubbly beverages that boost gut health. Evolution Fresh is a premier cold-pressed juice brand with national availability. And, SAMBAZON beverages bottle the superfruit power of açaí in juice and natural energy cans.
The company operates its North American business from facilities in Southern California, and the Greater Chicago Area. To learn more, *please* visit www.generousbrands.com. JOB DESCRIPTION: Brand Manager works closely with the Director of Marketing in leading the development and implementation of the Bolthouse Farms marketing strategy that delivers annual and multi-year revenue targets and enhances brand equity in line with the Generous Brands company vision. This position will sit within the Bolthouse Farms Marketing Team and will be remote, with collaboration sessions in Bakersfield, Rancho Cucamonga or LA on an as-needed basis. JOB DUTIES:* Business Analytics: Able to use syndicated, consumer and customer data to identify business insights and recommend solutions that optimize results. Developing monthly/quarterly business reviews and ad-hoc analysis. * Strategic Thinking: Contribute to developing comprehensive brand strategy, taking into account consumer, category and market trends. Able to confidently present strat
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