Sr Manager, Market Development – Industry Growth Lead

### Job Description

At K&L Gates, we are looking for smart, imaginative and hard-working people with diverse backgrounds, experiences and ideas to join us. Perhaps our search for talented visionaries and your search for important and impactful work lead to the same place.

As a member of the Global Client Growth team, the Market Development Senior Manager will have responsibility for developing and executing marketing and business development programs for the firm’s financial services industry team and asset management and investment funds practice group The Market Development Senior Manager will collaborate with respective firm and industry leadership, as well as individual lawyers and members of Client Growth, to help strategize, plan, and support current and future-focused market development activities with special attention on go-to-market strategy, pipeline development, and sales enablement.

Specific duties include, but are not limited to, the following

Go-To-Market Strategy

* Work with leadership to identify market opportunities and target audiences and co-develop and implement industry-centric business development strategies consistent with the firm’s strategic initiatives

* Collaborate closely with lawyers and members of Client Growth’s content development and events teams to develop and manage, from inception to completion, market-specific content campaigns, marketing collateral, and events with a goal of increasing visibility of industry capabilities and generating client opportunities

* Maintain a strong knowledge of the respective markets, including business trends and competitive landscape for legal services

• Identify potential press opportunities and collaborate with the public relations team to turn these opportunities into media exposure; identify lawyers to be sources with key media contacts

* Collaborate to provide insight and feedback on industry goals for rankings and awards; determine