Social Media Manager

We are a newer restaurant looking to bring life back to the plaza we're in with consistent video content, IRL events, sponsorships for local schools & fairs, etc.

We are looking for someone who is passionate about creating & curating real world experiences, and showing them in 4K online. Someone with a passion for seeing things differently, and the ability to own the process of video production from start to finish.

Your Responsibilities

• Write, develop, and execute comprehensive social media strategies across 4 platforms -Facebook, Instagram (& our finsta), Twitter, TikTok - to promote the restaurant’s brand, menu offerings, events, and special promotions.
• Create eye-catching visual series, including videos, graphics, and animations to highlight our culinary creations.
• Manage weekly social media postings with engaging captions, hashtags, and calls-to-action that resonate with our target audiences.
• Monitor social listening channels to gather insights on customer sentiment, trending topics, and competitor activity; use this data to refine content strategies.
• Implement targeted Facebook Advertising campaigns to reach specific demographics and increase reservations or online orders.
• Track daily performance metrics using Google Analytics and web analytics tools; analyze engagement data to optimize future campaigns.
• Collaborate with the management team on branding initiatives, public relations efforts, and e-commerce promotions to ensure consistent messaging across all channels.
• Engage actively with followers by responding to comments, messages, reviews, and inquiries in a timely manner to foster community loyalty.
• Coordinate with photographers and videographers for professional content creation; own editing processes including video editing for promotional videos.

Qualifications

* Experience in social media management within the hospitality or restaurant industry is preferred, but not necessary! Much more into your persona