Social Media Manager

Job Summary

We are seeking a dynamic and innovative Social Media Manager to lead our digital storytelling and brand engagement efforts across multiple social media platforms. In this role, you will craft compelling content, develop strategic campaigns, and analyze performance metrics to elevate our online presence. Your energetic approach will inspire audiences, foster community relationships, and drive measurable marketing success through creative media management and digital marketing expertise. This paid position offers an exciting opportunity to shape brand narratives and connect with diverse audiences worldwide.

Duties

• Develop and implement comprehensive social media strategies aligned with overall marketing goals to boost brand visibility and engagement.
• Create, curate, and manage engaging content across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok, ensuring consistency in branding and messaging.
• Utilize media editing tools like Adobe Photoshop, Adobe Illustrator, and video editing software to produce high-quality graphics, videos, and photographic content that captivate audiences.
• Monitor social media channels using tools like Hootsuite, Buffer, and native platform analytics to track performance metrics such as reach, engagement, and conversions.
• Conduct social listening to gather insights on audience sentiment, industry trends, and competitor activities for strategic planning.
• Manage paid advertising campaigns on platforms like Facebook Advertising to maximize reach and ROI through targeted ads.
• Collaborate with public relations teams to ensure cohesive messaging and manage online reputation through relationship management strategies.
• Analyze digital marketing performance using Google Analytics and marketing analytics tools to optimize ongoing campaigns for better results.
• Engage actively with followers by responding to comments, messages, and inquiries promptly to foster community loyalty.
• Stay updated on the latest social media trends, platform updates, media performance analytics, and best practices in digital marketing.

Experience

• Proven experience in social media management within a fast-paced digital marketing environment.
• Strong proficiency in social media platforms’ management tools such as Hootsuite or Buffer.
• Demonstrated ability in content creation including graphic design with Adobe Creative Suite (Photoshop & Illustrator) and video editing skills.
• Knowledge of SEO principles, keyword research techniques, web analytics (Google Analytics), and marketing online analytics.
• Experience in running successful Facebook Advertising campaigns with measurable results.
• Familiarity with social listening tools and social media analytics platforms for data-driven decision making.
• Excellent written communication skills with a keen eye for proofreading and content writing accuracy.
• Ability to monitor digital marketing performance metrics effectively while adjusting strategies accordingly.
• Strong relationship management skills for engaging with influencers, partners, or community members online.

Join us as a Social Media Manager if you're passionate about storytelling through digital channels! Bring your creativity, analytical mindset, and enthusiasm for social media marketing to help us build vibrant online communities while achieving impactful business results!

Pay: From $20,000.00 per year

Benefits

* Flexible schedule

Work Location: Hybrid remote in Boca Raton, FL 33431