Social Media Content Creator & Strategist

To formally apply, fill out an application using this link: https://myprivateprofessor.com/social-media-position/.

About the Opportunity

Are you a natural on camera, plugged into what’s trending on TikTok & Instagram, & ready to take the lead on a brand’s social media presence – strategy, content, & paid campaigns – on a flexible, contractor basis?

My Private Professor is an online tutoring marketplace that partners with employers to offer academic support as an employee benefit, & through our nonprofit, the My Private Professor Foundation, which provides free tutoring to students experiencing homelessness.

We’re looking for an independent contractor to take the lead on MPP’s social media presence – from strategy to execution – as the face & voice of MPP on camera & the owner of what we post, when, & why. We’ll share supporting materials (script ideas, testimonials, & data) along the way, but we want this person driving the strategy, keeping us updated on performance & the best course of action, & adjusting the plan as needed.

How Contractors Use the Platform

• Film yourself as an on-camera spokesperson for MPP, using scripts & talking points we provide
• Build & manage a content strategy & posting calendar for each platform
• Post 3-5 pieces of organic content per week across MPP’s channels
• Plan & manage paid ad campaigns (e.g., Meta Ads, TikTok Ads, LinkedIn Campaign Manager) alongside organic content
• Monitor content & campaign analytics across platforms, & proactively recommend changes to our social media strategy based on performance
• Respond to comments & DMs, & proactively engage with other accounts to grow MPP’s following
• Keep MPP updated on performance, strategy, & recommended next steps on an ongoing basis
• Create & edit a mix of reels, carousels, static posts, & Stories using tools like Canva AI & Claude Design
• Spot trending TikTok & Instagram content & adapt it into original MPP videos

What We Look For in Contractors

• Content Creation: Comfortable & confident on camera, able to deliver a script naturally & authentically
• Trend Awareness: An eye for what’s working on TikTok right now, & the ability to translate it into on-brand content
• Creative Tools: Working knowledge of Canva (including Canva AI), Claude Design, & basic video editing tools (e.g., CapCut, Adobe)
• Strategic Thinking: The ability to plan & lead a content strategy tailored to each platform’s audience & format, & adjust based on results
• Analytics & Reporting: Comfortable monitoring content & ad performance (reach, engagement, follower growth, conversions) & translating data into clear strategy recommendations
• Paid Media Experience: Familiarity with running & optimizing paid social campaigns (e.g., Meta Ads Manager, TikTok Ads, LinkedIn Campaign Manager, or similar)
• Communication: Responsive, timely engagement with comments, DMs, & other accounts, & proactive updates to MPP on strategy & performance
• Reliability: Consistent delivery of 3-5 posts per week & ongoing campaign management without heavy oversight
• Trend Awareness: An eye for what’s working on TikTok right now, & the ability to translate it into on-brand content

Preferred Qualifications

• Prior experience creating social content for a brand, small business, or personal creator account
• Prior experience managing a paid social ad budget is a plus
• Experience in the education, family services, or employee benefits space is a plus

Compensation

* $20/hour, paid weekly as an independent contractor

Why Work with MPP

• Build your portfolio as the on-camera face of a growing brand
• Take full ownership of a growing brand’s social strategy – not just content execution
• Flexible, remote, contractor-based work
• Be part of something meaningful – a portion of MPP’s revenue funds free tutoring for students experiencing homelessness
• Real creative & strategic ownership across every platform

Ready to Apply?

Go to https://myprivateprofessor.com/social-media-position/. Reach us at [email protected] if you have any questions.

– The MPP Team

Pay: $20.00 per hour

Expected hours: 15.0 – 20.0 per week

Benefits

* Flexible schedule

Work Location: Remote