Social Media and Marketing Coordinator

Job Overview

We are seeking a dynamic and energetic Social Media and Marketing Coordinator to elevate our brand presence across digital platforms. In this role, you will craft compelling content, manage social media channels, and implement innovative marketing strategies to engage our target audience. Your creativity and strategic mindset will drive brand awareness, foster community relationships, and support our overall marketing goals. This paid position offers an exciting opportunity to influence brand perception and grow your expertise in digital marketing.

Duties

• Develop and execute engaging social media campaigns across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok to increase audience engagement and brand visibility.
• Manage daily social media management tasks using tools like Hootsuite or Buffer to schedule posts, monitor interactions, and analyze performance metrics.
• Create visually appealing graphics and videos using Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite to enhance content quality.
• Conduct social listening to monitor brand mentions, industry trends, and competitor activity, providing insights for strategic adjustments.
• Implement SEO best practices by conducting keyword research and optimizing content for search engines to improve online visibility.
• Analyze web analytics using Google Analytics and web analytics tools to measure campaign effectiveness and inform future strategies.
• Produce high-quality content including blog posts, newsletters, product descriptions, and multimedia assets that align with brand voice and marketing goals.
• Assist in planning and executing digital marketing campaigns that include video editing for promotional videos or tutorials related to products or services.
• Assist the manager in tasks and whatever is assigned.

Experience

* Proven experience in social media management with a strong portfolio demonstrating successful campaigns across multiple plat