Marketing Assistant

Job Summary

We are seeking a dynamic and proactive Marketing Assistant to join our vibrant marketing team. In this role, you will support the development and execution of innovative marketing campaigns across multiple channels, including digital, social media, and content creation. Your enthusiasm for digital marketing tools and strategies will help elevate our brand presence, engage our target audiences, and drive measurable results. This paid position offers an exciting opportunity to gain hands-on experience in a fast-paced environment while contributing to impactful marketing initiatives.

Duties

• Assist in the planning, implementation, and optimization of digital marketing campaigns across platforms such as Google Ads, Facebook Advertising, and email marketing.
• Conduct keyword research and utilize SEO tools to improve website visibility and organic search rankings.
• Manage content creation for blogs, social media posts, newsletters, and website updates using content management systems like WordPress.
• Support performance marketing efforts by analyzing campaign data through Google Analytics and other analytics tools to identify opportunities for conversion optimization.
• Design engaging graphics and visual content using Adobe Creative Suite (Photoshop, Illustrator) to enhance campaign appeal.
• Collaborate with the team on social media management strategies across platforms such as Facebook, Instagram, LinkedIn, and Twitter.
• Assist with website maintenance by editing HTML/CSS code and implementing SEO best practices to improve user experience and search engine rankings.
• Contribute to e-commerce initiatives by optimizing product listings and supporting online sales strategies through SEM (Search Engine Marketing) techniques.

Qualifications

• Proven experience or familiarity with SEO tools, Google Ads (formerly Google AdWords), Google Analytics, and marketing automation platforms.
• Strong skills in content creation, copywriting,