Marketing Assets Graphic Designer

Marketing Assets Designer is a graphic designer who designs visual and print marketing assets to promote CRS' products, services, institutes, website, campaigns and advertisements, and branded merchandise.

The Marketing Asset Designer collaborates on creative ideas and creates designs that meet project/marketing campaign objectives across a broad range of media and platforms.

This position also designs to and provides detailed specifications and optimized HTML and CSS, and prepares file layouts for print vendors or digital publishing.

Other responsibilities include creating or supporting the creation of brand images, logos, and visual identities, and contributing to website design.

The Marketing Asset Designer has the core goal and expectation to combine visual elements with strategic messaging to capture audience attention, build brand trust, and drive measurable actions such as clicks, leads, and sales. Designs are expected to turns creative aesthetics into business results.

Must have a mix of technical skills in visual design tools, digital publishing formats, and marketing technology knowledge.

This is an onsite position. There is no option for remote or hybrid work.

PRIMARY DUTIES & RESPONSIBILITIES INCLUDE

Designs visual and print marketing assets

• Blends graphic design principles with marketing strategies.
• Designs for a wide variety of marketing purposes, including, but not limited to social media graphics, website visuals, email assets, adverts, presentations, brochures, catalogs, flyers, brochures and other digital or printed materials.
• Creates visual storyboards for campaigns.
• Designs capture the audience's attention.
• The focus of designs is to turn creative aesthetics into business results.
• Collaborates with others on asset creation for print and digital product development, social media assets, including photography and videography.
• Understands the goals of each campaign and produces designs with achieving the goals