Growth Marketing Manager

About the Company

Intellect is a leading AI-powered B2B technology company serving manufacturing and life sciences organizations for over 25 years in North America. Our Intellect platform unifies Quality Management System (QMS) and Connected Frontline Worker (CFW) capabilities to help mid-market and enterprise businesses digitize quality processes, connect frontline teams, and drive continuous improvement. With cutting-edge technology and automation, we enable companies to improve compliance, reduce risk, and accelerate operational performance.

Position Overview

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Intellect is seeking a highly driven, results-oriented Growth Marketing Manager to join our marketing team. Reporting to the Chief Marketing Officer, this role is designed for a marketer who is both strategic and deeply hands-on, with experience personally building, launching, and optimizing campaigns in B2B scale up environments.

The right candidate has experience owning the end-to-end execution of B2B digital campaigns, including promoting paid media execution, landing page performance, HubSpot campaign architecture, email marketing, social media marketing, and conversion reporting. You should be comfortable operating independently, setting priorities, and driving results for Intellect’s AI-powered QMS and Connected Frontline Worker (CFW) platform with minimal supervision.

Key Responsibilities

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• Develop and execute integrated digital marketing campaigns that drive demand, pipeline, and brand growth for Intellect’s QMS and CFW platform.
• Creating holistic integrated campaigns in the following channels: Google and Microsoft ads, email marketing through HubSpot, and LinkedIn social media.
• Own hands-on campaign execution across Google Ads and Microsoft Ads, including keyword research, ad copy development, bid management, budget pacing, and continuous optimization.
• Build, test, and scale paid search campaigns focused on lead qual