Growth Marketer

Growth Marketer

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Remote (NY Preferred) · Full-Time · Growth

About Raspberry AI

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We are a Series-A (backed by A16Z), AI platform built for fashion brands and retailers. We are the connective tissue between design, product development, merchandising, marketing, ecommerce and wholesale teams. We help them move faster from concept to market-ready assets — using industry-leading AI. Some of the world's top fashion brands (LVMH, Rag & Bone, Under Armour, TJX, Levis, Kate Spade, etc.) rely on us to streamline their workflows and accelerate product development.

About the Role

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We're hiring an Growth Marketer to use an AI-first approach to growing Raspberry's business. You will own the entire growth marketing outcomes and build systems that drive results.

This role sits inside marketing, working side-by-side with every function — demand gen, brand, content, sales — to improve the speed, quality and scale of what we do. You'll own the growth motion these systems power including demand generation and GTM execution.

What You'll Do

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• Build and scale Raspberry's demand generation function — multi-channel campaigns across paid, email, webinars, and content syndication that drive qualified pipeline. Completely own the growth funnel end to end including lead generation, nurturing prospects, converting leads and ensuring retention.
• Develop methods to capture interest, such as content marketing, social media campaigns, paid advertising, and events
• Consistently analyze and optimize each stage of the funnel using data-driven insights to maximize effectiveness and drive sustained business growth.
• Build the search and AI visibility infrastructure and the systems that monitor how Raspberry's content and positioning show up in AI-generated answers
• Own the marketing data infrastructure: connect campaign performance, attribution, and pipeline impact into d