Creative Strategist, Paid Social & Video

Fully remote · AI-native required

About the role

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Full Funnel Growth is a remote performance marketing agency. We run integrated growth programs for medical aesthetics device manufacturers, DTC eCommerce brands, regulated retail, experiential entertainment, lead generation for service businesses, and B2B SaaS.

This role exists because of a specific problem. Paid social has stopped being an auction-management discipline and become a creative-throughput discipline. The account structures are consolidated, the targeting is broad, the bidding is automated. What is left — the only remaining lever with real leverage in it — is the creative: the hook, the angle, the script, the positioning, the sheer number of distinct ideas you can put into the machine every week.

Most agencies split that lever in half. A media buyer who cannot write, and a creative who does not read the data. We are hiring the person who sits in both chairs.

You will own creative strategy for a flagship account: a multi-venue experiential entertainment brand running immersive group experiences across seven US cities. High consideration, high emotion, group-decision purchase, strong seasonality, and a booking funnel where a single scroll-stopping second decides whether a birthday party happens at their venue or someone else's. The program runs on a target of roughly 500 net new creative assets per month at a 60/40 video-to-static split, spanning UGC, creator-sourced content, on-site capture, and studio work.

You are not the person who briefs an editor and waits. You are the person who decides what the ad should say, why it will work, and what we learn if it does not.

What you will own

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* The creative thesis for the account. What we believe makes this brand win in-feed, expressed as a small number of testable positioning territories rather than a mood board. You define it, you defend it, and you revise it when the