VP of Paid Media

Stealth is hiring a VP of Paid Media to run our paid ads function. You will be accountable for how every client's paid media performs. You will manage the specialists and vendors doing the work, and you will still be in the platforms yourself on the accounts that need you.

You will also be the paid media expert our fractional CMOs and marketing directors bring into client conversations. That means explaining what happened in an account, presenting what we plan to do next, and building projections a client can plan a budget against.

About half this job is management, client work, and quality control. The other half is you in Google Ads, Meta Ads, LinkedIn Ads, and Google Tag Manager.

Our main channels are Google Ads, Meta Ads, LinkedIn Ads, and geofencing, with tracking built in Google Tag Manager including DataLayer work. CTV and OTT are a smaller piece today. That spend may run through a vendor or in-house.

Key Responsibilities

Team Leadership and Quality Control

• Manage and develop one to two paid media specialists.
• Set our standards for account structure, tracking, testing cadence, and reporting.
• Review the team's work before a client sees it.
• Watch capacity across accounts. Tell us when the workload calls for another hire or a vendor.

Hands-On Campaign Execution

• Build, launch, and optimize campaigns yourself on our highest spend and most complicated accounts.
• Take over any account where the team is stuck on a performance problem.
• Own the production (if needed) of ad creative with AI tools like Claude or ChatGPT. Static visuals, test variations, and concepts for client review.
• Grow the campaigns that are working, without breaking the tracking underneath them.

Support for CMOs and Marketing Directors

• Be the paid media specialist our fractional CMOs and marketing directors lean on for their accounts.
• Join client calls and explain campaign performance in plain terms.
• Present results, testing plans, and channel recommendations to cl