Sr. Retail CRM Marketing Manager

At MoneyGram, we're combining the strength of a trusted global brand with the agility of a tech-forward, growth driven culture. With 80+ years of experience and a presence in more than 200 countries and territories, we've built a foundation of stability and trust to help millions of people around the world send funds quickly, securely, and affordably.

We're looking for bold thinkers, builders, technologists, and sellers who want real ownership of their work, thrive in collaborative environments, and are energized by solving complex challenges. Here, you'll have the opportunity to make a measurable impact - fast.

If you're eager to shape the future of cross-border payments and financial services, join us as we transform how the world moves money.

About The Role

We’ve created a new marketing engine from scratch, and are looking for a Senior Marketing Manager to own CRM strategy in our retail sector. In this role, you will collaborate with regional/product leaders as a marketing conduit, ensuring strong CRM strategy to support our retail business. You will ensure launches are marketed effectively across all paid and organic touchpoints.

This role will coordinate marketing plans across all marketing teams, but will report into the CRM organization. This role will also require some hands-on work directly with CRM tools.

What You’ll Do

• Own marketing planning and execution across the retail business, including campaign strategy, channel mix, and messaging cadence
• Design, build, and deploy ad hoc and lifecycle campaigns relating to retail businesses across email, SMS, and push while ensuring quality, consistency, and reporting integrity
• Partner cross-functionally with performance, product, creative, data, and regional teams to create a prioritized lifecycle roadmap rooted in data
• Manage up to leadership and across to peers to support cross-team development, bringing operational clarity and creative quality to