Sr. Director, Digital Marketing

*Strengthening and empowering all of the communities we serve.*Sr. Director, Digital Marketing

Remote position, ideally located in Portland, OR

About Catalyst IQ

Catalyst IQ is a digital marketing intelligence company built on more than a decade of experience in the automotive dealer vertical. As a part of Advance Local, we operate at the intersection of dealer relationships, proprietary data, and AI-driven platform technology.

Our core product — MarketAI — delivers real-time competitive recommendations, pricing signals, and inventory insights that tell dealers not just what's happening in their market, but what to do next. We are prioritizing further growth and innovation in capital equipment.

About the Role

We are seeking an experienced and driven Sr. Director, Digital Marketing to join the Catalyst IQ capital equipment team. In this role, you will own the delivery engine for the capital equipment vertical — ensuring every client receives excellent work, on time, with clear reporting and measurable impact. We’re not so big that anyone is above the work — you’ll roll up your sleeves alongside the team to further refine our delivery model, deepen our analytical capabilities, and fully leverage what AI makes possible: richer competitive insights, real-time activation, and a level of precision that sets our clients apart.

Over time, you’ll build the scalable processes, standards, and staffing model that allows quality to hold as the client base grows. You are a rising leader from the advertising and/or SEO ranks who understands the work deeply enough to do it, hold others accountable to it, and systematically build a better way of doing it. You are AI-fluent — not a developer, but someone who actively uses AI tools to improve your own work, embraces automation as a competitive advantage, and is excited to lead the team’s transition from manual workflows to AI-assisted delivery. This is a high-ceiling role, and the timing i