Social Media Manager

PLEASE NOTE: This role is on-site M-F, located in Tustin, CA. We do not offer remote or hybrid options. Please do not apply if you cannot be present on-site M-F.

We're looking for a Social Media Manager to own social strategy and performance for Bedrosians — growing our engagement and community. You'll set content direction, turn performance data into next steps, and manage a growing network of creators, influencers, and designers, including partnerships and collaborations.

Our in-house creative team will assist with direction and production; you bring the platform expertise and performance rigor that shape what that creative needs to accomplish. You'll also shoot and edit native content yourself when needed. You'll partner closely with creative and internal teams, and coordinate with our paid social agency to keep organic and paid aligned.

Compensation

$100,000 – $125,000 yearly

Responsibilities

Social Strategy & Performance

• Build and own the social strategy end-to-end — audience growth, engagement, conversion, and retention — with clear goals and KPIs at every stage.
• Turn platform, campaign, and site data into concrete, actionable recommendations for content, targeting, and creative direction — insights that change what gets made, not just a monthly readout.
• Design and run an ongoing testing program across hooks, formats, messaging, and posting cadence, and use results to continuously refine the plan.
• Report performance on a regular cadence, connecting social activity to business outcomes — traffic, leads, conversion, and retention.

Content Planning & Native Execution

• Own the content calendar and day-to-day publishing cadence across Instagram, TikTok, Pinterest, and emerging platforms.
• Partner with the creative team on campaign concepts, translating brand and business priorities into clear content briefs — they lead art direction and production; you make sure the output is platform-native and o