Wolf River Electric
Social Media Content Creator
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Job Description
Job Overview
We are seeking a dynamic and innovative Social Media Content Creator to elevate our brand presence across multiple digital platforms. In this role, you will craft compelling content that resonates with diverse audiences, boost engagement through creative storytelling, and strategically manage our social media channels. Your passion for digital marketing combined with your expertise in media editing tools and analytics will drive our online visibility and foster meaningful relationships with our community. This paid position offers an exciting opportunity to shape brand narratives, harness the power of social media marketing, and contribute to our company's growth in a fast-paced digital landscape.
Duties
- Develop and execute engaging social media content strategies tailored to various platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.
- Create high-quality multimedia content including graphics, videos, photography, and written posts using Adobe Creative Suite tools like Photoshop and Illustrator.
- Monitor social media platforms to schedule posts, track performance, and optimize content delivery.
- Conduct social listening to gather insights on audience preferences, trending topics, and brand sentiment to inform content creation and marketing strategies.
- Analyze social media analytics and web analytics data to measure campaign effectiveness, refine tactics, and report on digital marketing performance.
- Manage relationships with followers, influencers, media contacts, and partners through proactive communication and engagement efforts.
- Implement SEO best practices and keyword research techniques to enhance content visibility across search engines and social channels.
- Oversee paid advertising campaigns on platforms like Facebook Advertising to maximize reach and ROI.
- Stay current with industry trends in social media marketing, digital marketing performance monitoring, media editing tools, and branding techniques
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