Senior Product Marketing Manager

Hi! We're Forerunner.

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Stronger, more resilient communities are built by the people inside government and regulated industries who keep critical infrastructure running. But they're working against real headwinds: fragmented data, field crews without the right tools, and high-stakes decisions made without a complete picture.

Forerunner exists to fix that. We build intelligent software that connects the systems these agencies and firms already rely on, fills the gaps those systems can't, and turns fragmented information into decisions and actions that reduce liability, surface revenue, and prevent small problems from becoming emergencies.

About the position

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We’re looking for our first dedicated Product Marketer. Forerunner is shipping fast and expanding into new verticals, and we need someone who can turn product momentum into revenue momentum — sharpening how we position, arming our sales team to win, and helping existing customers discover more of what Forerunner can do. You’ll own the story and the tools that help us sell — positioning, messaging, launches, and enablement — partnering closely with our marketing team, who drive demand generation, campaigns, and events. You will:

• Build our product marketing function. You'll own positioning, messaging, and personas across our verticals — so every team tells the same sharp story to the right buyer. And you'll own it upstream, not just downstream: you'll have a seat in product planning, regular time on sales and customer calls (and in the call recordings), and ownership of the positioning source of truth the rest of the company works from.
• Own how new products meet the market. You'll set our launch strategy — which releases warrant a full go-to-market push, what story each one tells, and what success looks like — then partner with Product, Sales, and Customer Success to deliver it: launch plans, messaging, release content, and internal r