DrFirst
Senior Product Marketing Manager
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Job Description
About DrFirst
For 25 years, DrFirst has empowered providers and patients to achieve better health through intelligent medication management. We improve healthcare workflows and help patients start and stay on therapy with end-to-end solutions that enhance prescription access, affordability, and adherence. Our solutions help 100 million patients a year and are used by more than 420,000 prescribers, 71,000 pharmacies, 270 EHRs and health information systems, and over 2,000 hospitals in the U.S. This is a great opportunity to be a part of a successful Healthcare IT company experiencing significant growth. Here you’ll get to work with some of the smartest and most interesting people around, solving unique and complex challenges in healthcare on a scale matched by few companies. If you get excited about stretching yourself in new ways, developing yourself to your fullest potential, and care about working with smart colleagues, we want to talk to you!
Position Overview
DrFirst has a functioning marketing team. Communications, PR, content, and design are in place. What is missing is the strategic center of gravity that makes all of it commercially sharp.
The Product Marketing Manager owns the story. You sit at the intersection of Product, Analytics, and the commercial organization, translating what DrFirst builds into precise messaging that Sales uses to win, Client Success uses to retain, and the marketing team executes against. You are embedded in the product development cycle, not downstream of it.
This role requires both strategic depth and feature-level fluency. You must understand DrFirst's products well enough to write a demo script, train a sales rep on a new release, and articulate the Patient vs. Provider positioning distinction to a C-suite audience, often in the same week.
You set the messaging direction and own the brief. MarCom writes, design produces, and comms amplifies. You define the message, drive quality and speed, and
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