Senior Marketing Strategist, App Growth

OVERVIEW

*A thriving, mission-driven multimedia organization, NPR produces award-winning news, information, and music programming in partnership with hundreds of independent public radio stations across the nation. The NPR audience values information, creativity, curiosity, and social responsibility – and our employees do too. We are innovators and leaders in diverse fields, from journalism and digital media to IT and development. Every day, our employees and member stations touch the lives of millions worldwide.*

*Across our organization, we’re building a workplace where collaboration is essential, diverse voices are heard, and inclusion is the key to our success. We are committed to doing the right thing in our journalism and in every role at NPR**.* *This means that integrity, adherence to our ethical standards, and compliance with legal obligations are fundamental responsibilities for every employee at NPR.*

### Application Deadline: Please submit your application materials by 11:59 pm EST Sunday September 13th, 2026

### Intro to Position

We are seeking a data-driven and highly creative marketing strategist to grow our audience for NPR’s owned platforms, with a focus on The NPR app. You will act as a guiding force behind NPR’s mobile growth, leveraging data and insights to inform strategies and tactics that migrate audiences to the core digital experience that will define NPR for years to come.

You will manage a dedicated advertising budget, and will also be expected to make the most of NPR’s own channels like our podcasts, broadcast, website, and of course the NPR app’s messaging and UX. You will work closely with the app and web product teams, the audience insights and analytics teams, the content teams and the Network growth teams, and many others while you seek to find loyal users, keep them engaged, and transform this platform into an indispensable daily habit that sustains our journalism and mission.

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