Senior Copywriter

Job Summary

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The Senior Copywriter will bring seasoned writing and content strategy expertise to a team that supports marketing efforts across WebstaurantStore, The Restaurant Store, Clark National Accounts, and other core services. This role goes beyond writing individual pieces of copy — you'll help shape content strategy, bring creative ideas to the table, and partner closely with design teams on integrated campaigns. We're looking for a confident self-editor with agency or in-house advertising experience who can operate independently in a high-volume, fast-paced environment.

Responsibilities

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As a Senior Copywriter, you will

• Write customer-facing copy for a range of digital & print marketing tactics, including emails, landing pages, paid social, direct mail, flyers, signage, apps, and ads
• Develop strategic internal deliverables like brand guides, messaging platforms, and training modules
• Own and write for large, cross-channel campaigns as well as routine monthly deliverables for various company divisions
• Collaborate with Product Design, Graphic Design, Video, Paid Media, Marketing Automation, and other teams to ideate and execute integrated campaigns at a fast pace
• Identify missing reference material and proactively speak up or ask questions to eliminate gaps
• Shape content and messaging strategy, contributing high-level campaign ideas rather than working from a brief alone
• Advocate for your creative perspective, evaluating feedback against project goals and making recommendations
• Participate in subject line and other on-page testing, reviewing results and adjusting content approaches as appropriate
• Self-edit and proofread work for accuracy, brand voice, and grammar before it moves to review
• Work with stakeholders across multiple departments, translating feedback and business goals into clear, on-brand copy
• Maintain consistent voice and tone within campaigns with the