Paid Social Media Buyer – Meta & Performance Growth

Purity Products is a 33-year-old, family-founded DTC supplement brand based in Plainview, NY, and we also operate a second DTC supplement brand, Cheerific. We run a high-velocity Meta acquisition program across both. Meta is the engine of our paid growth, and we're hiring a Media Buyer whose primary job is to run it: daily account management, creative testing, offer testing, scaling, and defending efficiency as spend grows.

To be clear about the focus: this is a Meta role first. You'll spend most of your time inside Meta Ads Manager, and your performance will be judged on Meta results. But our in-house growth studio, P2P Labs, keeps adding channels — paid search, AppLovin, X, and whatever comes next — and we need someone who can pick up a new platform, get it running properly, and know when it deserves more budget. Broad paid media fluency is required; Meta mastery is the reason we're hiring you.

You'll sit on the Growth team alongside our landing page builder, creative lead, ecommerce manager, and creative strategy consultant. Everything you need to win — new creative, new pages, new offers — is produced in-house and fast, so you'll be able to test at a pace most media buyers don't get.

Location

Plainview, NY — Hybrid (4 days on-site/half-day Friday)

Employment Type

Full-Time

Compensation

$90,000-$105,000 Based on Experience

Benefits

Full benefits package (medical, dental, vision, life, AD&D, 401k)

What you'll do

Meta (primary focus)

• Own day-to-day management of our Meta ad accounts across multiple brands: campaign structure, budgets, bidding, audiences, placements, and pacing
• Run a continuous creative and offer testing program — launch new ads and landing page pairings weekly, read results fast, kill losers, and scale winners
• Manage spend against CPA, ROAS, and new-customer targets, and know when to push and when to pull back
• Brief the creative team on what's working and what to make next, gr