Marketing Specialist/Coordinator

POSITION

Marketing Specialist/Coordinator

DEPARTMENT

Family Programs / J9 Resiliency Directorate

POSITION SUMMARY

The Marketing Coordinator (Contractor) plans, develops, and implements marketing, advertising, and community outreach strategies in support of the Colorado National Guard (CONG) Family Program and J9 Resiliency Directorate. This position applies a comprehensive understanding of marketing, communications, and graphic design principles to increase program visibility, strengthen community partnerships, and support recruiting and retention goals.

The incumbent provides marketing strategy development, market research, social media and website management, graphic design, videography, photography, pod casts, event coordination, and data analysis in support of the Family Program Office, Child and Youth Services, Yellow Ribbon Program, the Contracting Officer's Representative (COR), and supported CONG units. The position supports monthly reporting, community outreach events, and ongoing advertising and promotional efforts across the state.

JOB CATEGORY

Full Time, Non-exempt

HIRING RANGE

$29.00-$41.00/hour

WORK HOURS

0730-1630 hours, or 7:30am – 4:30pm, Monday - Friday, evenings/weekends are required for events, and the work week will be flexed when required.

PLACE OF PERFORMANCE

Family Programs Office, Colorado National Guard; primary duty location at Centennial, Colorado, with travel to supported units and events statewide.

REPORTS TO

Family Program Director / Government Contracting Officer's Representative (COR)

ESSENTIAL DUTIES AND RESPONSIBILITIES

Marketing Strategy & Planning

● Develop, plan, and implement marketing strategies using multiple platforms to elevate the Directorate's needs.

● Provide Family Programs with input on marketing strategies for the CONG; analyze market segments to place resources in the best possible locations and increase visibility of social networking pages.