Marketing Quality Assurance Senior Analyst

This job is available in 5 locations Category Other Job Id R1013025 Job Type Full time

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Job Summary

This role is primarily responsible for measuring quality assurance effectiveness within Marketing through performing control activating including in-line file audits, process monitoring, and productivity reporting. This role serves as a the last line of defense to prevent errors, drive value, and mitigate risk for our Bank, brand partners, and customers. Strong analytical, organizational, and communication skills are required to deliver sound recommendations and create a positive experience for the organization.

Essential Job Functions

• Conducts marketing control and quality reviews throughout the marketing lifecycle. Extracts and interprets data from various sources using multiple tools, and supports complex brand partners. Reviews campaign data for strategy adherence and provides feedback or approval before deployment, preventing costly marketing errors. - (65%)
• Measures and optimizes the marketing control framework and activities to positively impact the company's marketing delivery and loyalty creation while mitigating risk. Responsible for keeping robust documentation of control activities and effectively communicating to business partners for enhancements. - (20%)
• Supports identifying and developing additional quality assurance processes and/or key performance metrics to mitigate issues, fill process gaps, enhance quality of marketing output, and prevent further future risk from being realized. - (10%)
• Participates in extracurricular projects to provide insight