FedEx Dataworks
Marketing Principal, Product Marketing & Promotions
Share this job
Job Description
Domicile Information
This position is eligible for remote work and may be located anywhere within the United States excluding AK, HI and U.S. territories, however if you live within the 50 miles radius of a campus you will be required to work at a FedEx campus location several times per week.
The Opportunity
Join the Commercial organization shaping how FedEx Dataworks brings innovative supply chain intelligence solutions to market. As Marketing Principal – Growth, you will be a senior marketer responsible for helping drive product commercialization and customer adoption across the Dataworks portfolio.
Your Mission
The Marketing Principal, Product Marketing & Promotions is responsible for executing product marketing initiatives and leading the planning, development, and execution of promotional programs that accelerate customer adoption and commercial success across the FedEx Dataworks portfolio. This role translates established product positioning and messaging into compelling customer-facing marketing assets and sales enablement content while also developing promotions and incentives aligned to the customer lifecycle. The role also measures and optimizes performance to maximize business impact. Success requires strong commercial acumen, a keen understanding of audience-centric marketing, exceptional execution, and close partnership with Product Management, Business Development, Finance, and Legal.
What You'll Do
- Develop and maintain customer-facing product marketing and sales enablement assets, translating approved product positioning and messaging into compelling content tailored to priority industries, customer segments, buyer personas, and partner audiences. Assets may include datasheets, solution briefs, presentations, FAQs, case studies, launch kits, sales training materials, and other commercialization content supporting new product launches.
- Ensure all product marketing collateral remains current with evolving product
Keep looking
Similar Remote Marketing Jobs
CREDIT GENIE
Organic Growth Lead
CREDIT GENIE
Organic Growth Lead
Happen Bank
Product Marketing Manager, New Initiatives
SANS Institute
Public Sector Field Marketing Manager
Experian