Marketing Manager

Marketing Manager - Airtower Networks

Airtower Networks offers customized, in-building wireless solutions to building owners, property managers and major enterprises. We provide our clients with cutting-edge solutions that provide seamless in-building connectivity, enhance their productivity, and improve their bottom line.

We are seeking a proactive, results-oriented Marketing Manager to help shape and drive our demand generation strategy. This role offers the opportunity to take meaningful ownership of top-of-funnel marketing initiatives—from events and content development to webinars, lead management, and SEM optimization. The ideal candidate is a hands-on marketer who is comfortable turning ideas into action, building programs from the ground up, and driving initiatives through to measurable results.

Key Responsibilities

Content Creation * Thought Leadership: Develop and manage a steady pipeline of publishable content that strengthens XX’s position as a leader in the in-building wireless connectivity space. * Whitepapers & One-Pagers: Create clear, compelling marketing collateral—including educational pieces such as “Why Cellular is Superior to Wi-Fi”—to support sales efforts and educate prospective and existing customers. * Case Studies & Testimonials: Lead the development of compelling client success stories and testimonials that demonstrate XX’s value, impact, and customer outcomes. * Sales Enablement: Partner closely with Sales Operations and sales teams to align marketing initiatives and content with sales priorities, ensuring consistent messaging and effective tools throughout the sales process.

Lead Generation * Inbound Lead Generation * Manage and optimize Google Ads campaigns to increase qualified inbound leads * Develop and publish webinars, whitepapers, videos, and other high-value content to attract prospects and nurture them through the buying journey. * Identify, test, and eval