Marketing & Digital Strategy Manager

Full-Time | In-Office | San Antonio, TX

About The Role

CKC Custom Homes and Haus of Powell are seeking a Marketing & Digital Strategy Manager to lead the digital marketing strategy and performance of our luxury residential brands.

This is a hands-on role for a well-rounded marketer who understands how website performance, SEO, paid advertising, email marketing, CRM, content and analytics work together to generate qualified leads and support long-term brand growth.

You will oversee the digital marketing ecosystem for CKC Custom Homes and Haus of Powell, working closely with company leadership, sales and our Social Media Coordinator.

This position is not primarily responsible for day-to-day social media content creation. Instead, this role owns the strategy, campaigns, systems and performance behind our marketing efforts while collaborating with our Social Media Coordinator on supporting content.

We are looking for someone who can think strategically, execute independently, analyze performance and continually identify opportunities to strengthen our marketing.

Key Responsibilities

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### Digital Marketing Strategy

• Develop and manage the overall digital marketing strategy for CKC Custom Homes and Haus of Powell.
• Create marketing campaigns that support lead generation, brand awareness, realtor relationships, events, awards and company initiatives.
• Develop quarterly and annual marketing priorities in collaboration with leadership.
• Coordinate marketing efforts across website, email, paid advertising, SEO, social media and sales.
• Monitor marketing trends and identify new opportunities for growth.

### Website + SEO

* Manage and update CKC and Haus of Powell WordPress websites. * Create and maintain landing pages, forms and campaign pages. * Work with outside web partners when more advanced development is needed. * Lead ongoing SEO strategy, including: + Keyword resea