Marketing & Content Coordinator

Description

The Marketing & Content Coordinator is responsible for supporting the company’s marketing, branding, digital presence, and content creation efforts across multiple subsidiaries. This role will create compelling written and visual content, manage social media activity, maintain Google business accounts, assist with website updates, and help ensure each subsidiary presents a professional, consistent, and accurate brand image.

This position is ideal for a creative, organized, and detail-oriented individual who can balance daily marketing execution with long-term brand-building initiatives. The role requires strong writing skills, basic design awareness, comfort with digital platforms, and the ability to manage multiple projects across different business units.

Key Responsibilities

Content Creation & Brand Support

• Create written content for company subsidiaries, including website copy, social media posts, email campaigns, flyers, brochures, blog-style updates, customer communications, and internal announcements.
• Develop clear, professional, and brand-consistent messaging tailored to each subsidiary’s audience, services, and goals.
• Assist with editing, proofreading, and improving marketing materials for clarity, accuracy, tone, and consistency.
• Coordinate with leadership and department managers to gather technical information and convert it into customer-friendly content.
• Maintain consistency in company voice, visual identity, terminology, and messaging across all marketing channels.

Social Media Management

• Plan, create, schedule, and publish social media content across company and subsidiary accounts.
• Maintain a social media content calendar that supports marketing campaigns, industry events, customer education, company updates, and brand awareness.
• Monitor engagement, comments, messages, and mentions, escalating customer or technical inquiries to the appropriate team members.
• Track basic social medi