Lead, Growth Marketing

As a Lead, Growth Marketing, you'll set the strategic direction and quality bar for experimentation across the Self-Serve developer journey with a heavy emphasis on monetization and engagement motions. You have deep expertise in product-led growth, and you know how to turn that expertise into a prioritized roadmap while leading a team that levels up under your coaching. You're obsessed with customer success and you hold the team's work to that same bar.

You bring a strong point of view on the customer journey and you're comfortable with ambiguity. You've done the IC work yourself, including dynamic segmentation and personalized messaging across email, in-product, and web for B2B SaaS/developer audiences, and now you want to multiply that impact through strategy, prioritization, and people.

This is a highly visible role. You'll act as a change agent across Product, Analytics, Data Science, Customer Success, Product Marketing, and Developer Relations, and you'll be the person stakeholders come to for a clear read on what's working, what's next, and why.

This role can be based anywhere on the East Coast of the United States.

### In particular, you will

• Own the growth marketing strategy and roadmap, deciding what the team prioritizes and why, based on customer journey analysis and business impact
• Build and manage the experiment pipeline: intake, prioritization, velocity, and a consistent framework for evaluating and scaling wins
• Set and enforce the quality bar for campaigns, messaging, and experimentation rigor across the team
• Coach and develop growth marketers, leveling up their strategic thinking, execution, and craft; player-coach mentality
• Serve as the primary stakeholder manager of your area for Product, Analytics, Data Science, Customer Success, Product Marketing, and Developer Relations, aligning on roadmap moments and cross-functional dependencies
• Partner with Product leadership to shape the digital experience strategy for