Director of Performance Marketing Sales

Primary Responsibilities

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### Team Leadership

• Recruit, hire, onboard, coach, and develop a team of Senior Performance Marketing Sales Consultants.
• Establish a culture centered on curiosity, consultative selling, continuous learning, and client success.
• Conduct regular one-on-one coaching focused on discovery, strategic thinking, proposal development, and client communication.
• Observe sales calls and provide actionable coaching to improve effectiveness.
• Develop career paths and growth plans for each team member.
• Maintain clear performance expectations and accountability across the organization.

### Sales Excellence

• Ensure consultants consistently execute Audiohook's consultative sales methodology.
• Review discovery processes, proposals, implementation plans, and go-live strategies to ensure quality and consistency.
• Participate in strategic client meetings when executive support or additional expertise is beneficial.
• Help consultants navigate complex opportunities, commercial negotiations, and implementation challenges.
• Ensure opportunities are properly qualified before advancing through the sales process.
• Improve win rates by strengthening sales methodology rather than increasing sales pressure.

### Business Planning & Forecasting

• Own pipeline quality, forecasting accuracy, and overall sales organization performance.
• Monitor pipeline health, conversion rates, sales cycle length, and deal quality.
• Identify trends, bottlenecks, and opportunities for process improvement.
• Develop quarterly business plans and resource recommendations.
• Partner with executive leadership to establish targets, territories, and organizational priorities.

### Cross-Functional Leadership

• Serve as the primary bridge between Sales and Leadership.
• Continuously improve the client handoff process from signed agreement through implementation.
• Partner with Product and Engineering to improve technica