Digital Marketing Manager

Precise Garage Doors is looking for a creative, hands-on, and results-driven Marketing Manager to lead and grow our marketing efforts.

We are looking for someone who can do more than simply manage social media. This person should understand how to generate leads, build a strong local brand, create engaging content, analyze marketing performance, and continuously find new ways to grow the business.

This is a full-time, in-person position and is NOT a work-from-home or remote position.

The position will primarily be based in our San Diego office, with regular local travel to customer homes, garage door installations, job sites, and other locations throughout San Diego and surrounding areas to capture photos, videos, and marketing content.

You must be comfortable working both in the office and in the field.

Responsibilities

• Develop and execute the overall marketing strategy for Precise Garage Doors
• Manage our social media presence across Instagram, Facebook, TikTok, YouTube, Nextdoor, and other relevant platforms
• Create, plan, and maintain a consistent social media content calendar
• Travel locally to garage door installations, service jobs, completed projects, and other locations to capture content
• Film high-quality photos and videos using a camera, smartphone, and other equipment
• Edit short-form videos, Reels, TikToks, YouTube Shorts, before-and-after videos, and promotional content
• Be comfortable participating in videos when needed
• Create engaging content showcasing our projects, technicians, showroom, products, customer experiences, and company culture
• Manage and optimize Google Ads, Meta/Facebook Ads, and other paid advertising campaigns
• Monitor lead generation, cost per lead, conversions, and return on advertising spend
• Assist with Google Local Services Ads and other local lead-generation platforms
• Develop strategies to improve local brand awareness and customer acquisition
• Manage and improve website content, landing pages, promotions, and calls to action
• Work with SEO strategies to improve organic Google rankings
• Perform keyword research and identify opportunities for new website and marketing content
• Monitor Google Analytics and other marketing performance data
• Create email and SMS marketing campaigns for customers and leads
• Design flyers, promotions, advertisements, social media graphics, and other marketing materials
• Help develop seasonal promotions and advertising campaigns
• Manage online reputation and help develop strategies to generate additional customer reviews
• Track leads and determine which marketing channels are producing actual booked jobs and revenue
• Prepare regular reports showing marketing performance, leads, conversions, cost per lead, and ROI
• Research competitors and identify new marketing opportunities
• Maintain consistent branding across the website, advertising, social media, print materials, vehicles, showroom, and other marketing channels
• Coordinate with the office, technicians, installers, and management to gather content and promote completed projects
• Continuously test new ideas, campaigns, content styles, and marketing channels

Content Creation

A major part of this position is creating original content.

You should be comfortable

• Taking professional-quality photos
• Filming video
• Editing video
• Creating Reels and TikToks
• Creating before-and-after content
• Recording customer or employee interviews
• Capturing installation projects that may take several hours
• Creating educational and entertaining content
• Writing captions and marketing copy
• Appearing in videos when appropriate
• Using a camera and smartphone for content creation
• Using or learning drone photography and video when appropriate and legally permitted

Qualifications

• Previous experience in marketing, digital marketing, social media management, or a related role
• Strong understanding of social media marketing
• Experience creating and editing short-form video content
• Experience with platforms such as Instagram, Facebook, TikTok, and YouTube
• Experience with Google Ads and Meta/Facebook Advertising
• Understanding of SEO and local SEO
• Experience with Google Analytics and marketing reporting
• Strong photography and video skills
• Experience using video editing software
• Graphic design experience
• Strong writing and copywriting skills
• Ability to create professional marketing materials
• Comfortable working independently and taking ownership of projects
• Strong organizational and project-management skills
• Ability to analyze results and make decisions based on data
• Creative mindset with the ability to constantly develop new content ideas
• Comfortable working in a fast-paced environment
• Valid driver's license and reliable transportation for local travel to job sites

Preferred Skills

Experience with any of the following is a plus

• Adobe Photoshop
• Adobe Illustrator
• Adobe Premiere Pro
• CapCut
• Canva
• WordPress
• Elementor
• Google Analytics
• Google Tag Manager
• Google Ads
• Meta Business Suite
• Email marketing platforms
• CRM systems
• Marketing automation
• SEO tools
• Drone photography/videography
• Local service business marketing
• Home improvement or home service marketing

What We Are Looking For

We want someone who takes initiative.

You should be the type of person who sees a beautiful garage door installation and immediately thinks, "We need to film this."

You should be able to come to management with ideas rather than waiting to be told exactly what to post.

We are looking for someone who understands that successful marketing is not just about likes and followers. The goal is to create a recognizable local brand, generate qualified leads, book more customers, and produce measurable results.

About Precise Garage Doors

Precise Garage Doors is a growing garage door service and installation company serving San Diego and surrounding areas.

We provide garage door repairs, new garage door installations, opener installations, maintenance, and other residential garage door services.

We are continuing to grow our brand and are looking for a Marketing Manager who wants to take ownership of our marketing and grow with the company.

Position Details

• Full-time
• In-person position
• Based primarily in our San Diego office
• Regular local travel to job sites for content creation
• No work-from-home or remote option
• Must be comfortable spending time both in the office and in the field

Compensation will be based on experience and qualifications.

To Apply

Please submit your resume along with examples of your previous marketing work.

If available, please include

• Social media accounts you have managed
• Videos or Reels you have created
• Graphic design examples
• Websites or campaigns you have worked on
• Examples of paid advertising campaigns
• Photography or video portfolio

We are especially interested in seeing actual work you have created and measurable results you have achieved.

Pay: From $22.00 per hour

Benefits

* 401(k)

Application Question(s)

• Are you able to work full-time, in person, from our San Diego office?
• This is NOT a remote or work-from-home position. Are you comfortable working in the office and traveling locally to job sites to create content?
• Do you have a valid driver's license and reliable transportation?
• Are you comfortable traveling to customer homes and active job sites to film garage door installations, technicians, and completed projects?
• Please provide links to social media accounts, videos, Reels, advertisements, websites, or other marketing content you have personally created or managed.
• Tell us about one marketing campaign you personally managed. What was the goal, what did you do, and what results did you achieve?
• If you joined Precise Garage Doors, what are three types of content you would create during your first month to help generate more local awareness and leads?
• What tools or software do you personally use for video editing, graphic design, social media management, and marketing analytics?
• Have you managed marketing for a local service business, home service company, construction company, or similar business? If yes, briefly explain.

Experience

* marketing: 1 year (Required)

Work Location: In person