Demand Generation Manager

The Role

: Seer is hiring a Demand Generation Manager to own the systems, programs, and measurement infrastructure behind our demand gen strategy. This is a hands-on, individual contributor role on a 3-person marketing team, reporting to Director of Marketing. You'll own HubSpot campaigns and programs as our MOPs owner, newsletter growth and engagement, webinar and digital event programs (including owned and third-party event registration through conversion), lifecycle nurture programs, demand gen asset coordination, automations for tracking, flagging, and repurposing content across channels, and KPI ownership and reporting on outbound MQLs, program conversion, and event engagement.

This role is not a content creation role, blog and editorial live with our content team, so you'll focus on distribution, repurposing, and program performance. We're looking for someone who has actually built in a marketing automation platform: built workflows, set up campaigns and emails, run a newsletter, not just logged into one. Experience with events across different regional markets is a plus, and industry background matters less than platform depth.

### Role Highlights:

• Campaigns: Build and run demand campaigns end to end, sequencing what the team produces across email, social, events, comms, paid, and outbound rather than letting it ship one-off
• Programs: Own our newsletters end to end: strategy, curation, production, reporting. Own the Signal webinar series and our event and conference presence, from promotion through logistics through follow-up
• PR, comms, and 3rd-party presence: Run the programs that put us in front of new audiences (press and referral partners, and the conferences where our people speak), and convert that exposure into owned-audience growth and warm conversations handed to growth.
• Execution in HubSpot: Own our HubSpot instance end to end, build and launch campaigns, emails, workflows, and lifecycle steps, and m