Content Marketing Manager

Content Marketing Manager

TimelyCare

TimelyCare is a clinically accountable virtual care provider built specifically for education. Trusted by nearly 500 campuses across the U.S., TimelyCare combines URAC-accredited clinical standards with a measurement-based approach and a partnership-first model to help institutions champion well-being with clarity, accountability, and real-world impact. Through a seamless, easy-to-access platform, TimelyCare offers a comprehensive range of services, including a crisis line, mental health counseling, on-demand emotional support, medical care, psychiatric care, health coaching, success coaching, basic needs assistance, faculty and staff guidance, peer support, and self-guided wellness tools. TimelyCare drives clinically validated improvements in depression and anxiety, supporting healthier learning environments.

The Role

TimelyCare is seeking a Content Marketing Manager to define and evolve our brand presence through strategic storytelling, thought leadership, and measurable content marketing. Reporting to the VP of Brand Strategy, this role is responsible for creating market differentiation by positioning TimelyCare as the trusted voice of student wellbeing education, and the future of care.

More than a content strategist, this leader will build and scale a modern, AI-enabled content operation that transforms customer insights, research, executive perspectives, and industry trends into compelling narratives that audiences intentionally seek out. They will establish editorial franchises, develop original research and intellectual property, elevate executive thought leadership, and create a measurable content ecosystem that strengthens brand awareness, trust, and business growth.

This role partners closely with Brand, Creative, Product Marketing, Communications, Demand Generation, Customer Success, Sales, and executive leadership to ensure every piece of content reinforces TimelyCa