Associate Director, SEO Specialists

The Associate Director, SEO Specialist owns the day-to-day operations of the SEO Specialist team, acting as the primary point of leadership for the Specialists and Leads who execute technical and tactical SEO work across the department. This role manages the intake and prioritization of day-to-day SEO tasks coming in from other groups, oversees the Specialist responsible for pre-launch SEO on web projects, and runs point on SEO audits, pre-sales support, and delivery of any signed SEO products.

The Associate Director blends operational leadership with hands-on SEO expertise, ensuring the Specialist team runs smoothly, delivers consistent quality, and supports both existing client engagements and new business opportunities.

This role is fully remote, based in the United States.

Job Responsibilities

*Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions.*

• Own the day-to-day management of the SEO Specialist team, including intake, triage, and prioritization of SEO tasks and requests coming in from other groups across the organization.
• Directly manage the Specialist team — including Lead SEO Specialists and SEO Specialists — overseeing staffing, workload distribution, quality of output, and delivery timelines.
• Manage and mentor the SEO Specialist responsible for pre-launch SEO on web projects, ensuring pre-launch SEO deliverables (technical setup, migrations checklists, redirect mapping, information architecture review, etc.) are completed accurately and on schedule.
• Serve as the primary point of contact and quality reviewer for all pre-launch SEO work on web projects, coordinating closely with Web, Dev, UX, and Project Management teams.
• Run point on SEO audits across the department — scoping, resourcing, overseeing execution, and ensuring final deliverables meet quality and strategic standards.
• Run point on pre-sales SEO support, including audits, technical sco