Ag Marketing & Communications Specialist

Ag Marketing & Communications Specialist

ProWay Livestock Equipment | Vernon, Texas

At ProWay Livestock Equipment, our family-owned and operated company is passionate about designing and manufacturing livestock handling equipment that improves the safety, efficiency, and profitability of livestock operations while promoting exceptional animal welfare. Our customers work hard every day, and we are committed to building equipment they can depend on for generations.

We are looking for an energetic, creative, and agriculture-minded Ag Marketing & Communications Specialist to become our first U.S. dedicated marketing professional. This is an outstanding opportunity for a recent college graduate or early career professional who wants far more than a traditional entry-level marketing job. You will work directly with company leadership to help build one of the fastest-growing livestock equipment brands in the country.

If you are excited about animal agriculture, understand the needs of ranchers and livestock producers, enjoy both creative and analytical work, a natural problem-solver, and want the opportunity to grow your career alongside a growing company, we would love to meet you.

Key Responsibilities

As ProWay’s Ag Marketing & Communications Specialist, you will help develop and execute ProWay's marketing strategy across both digital and traditional channels.

• Manage and grow ProWay's social media presence across multiple platforms through engaging, agriculture-focused content.
• Create original content including photography, video, graphics, product demonstrations, customer stories, and educational materials.
• Take the driver’s seat in developing and managing an e-commerce platform to support online product sales.
• Maintain and update the company website.
• Develop targeted digital marketing campaigns to reach commercial cattle producers, sheep & goat producers, equipment dealers, ag fencing companies and agricultural i