St. Jude Children's Research Hospital
Sr. Director, Marketing Measurement & Analytics (Memphis TN or Remote in USA)
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Job Description
At ALSAC you
do more than make a living; you make a difference. =======================================================================
*We like people who are different…because we’re different, too. As one of the world’s most iconic and respected nonprofits, we know what it’s like to stand out. That’s why we’re looking at you. Your background, perspective, and desire to make an impact set you apart. As we work to help St. Jude cure childhood cancer, we're calling on the game-changers, innovators and visionaries to join our family. Not just for the kids of St. Jude, but also for you. Because at ALSAC, we develop and celebrate our employees. So, bring your whole, authentic self and become part of our shared mission: Finding cures. Saving children.®* ---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------
Job Description
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As the Sr Director of Marketing Analytics and Data Science at ALSAC, you will be the driving force behind our marketing measurement strategies, optimizing marketing spend across various channels. You will lead a high-performing team of data scientists and analysts, ensuring our analytics capabilities inform effective marketing decisions across the organization.
Essential Job Functions
Capability Ownership
* Lead the development, implementation, and continuous enhancement of Marketing Mix Modeling (MMM) and Multi-Touch Attribution (M
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