Product Marketing Manager

Job Type

Temporary / Contract Industry: Technology / Home Security Schedule: Full-Time

About the Opportunity

A leading technology company specializing in innovative home security solutions is seeking an experienced Product Marketing Manager to join its team on a temporary basis. In this role, you will have the opportunity to support marketing initiatives across two dynamic brands, helping develop go-to-market strategies, strengthen product positioning, and drive category growth.

The ideal candidate is a strategic and data-driven marketer who understands how to bring products to market and has hands-on experience using AI tools and technologies to improve marketing research, competitive intelligence, campaign development, and strategic decision-making.

Key Responsibilities

• Support the development and execution of comprehensive go-to-market strategies designed to drive product growth and category expansion.
• Develop compelling messaging, positioning frameworks, and campaign plans based on product value propositions and customer needs.
• Leverage AI tools extensively to enhance competitive intelligence, campaign analysis, market research, and strategic positioning.
• Partner with cross-functional teams to translate market insights into actionable marketing strategies and integrated campaigns.
• Manage multiple marketing initiatives and product launches while working within tight deadlines.
• Analyze campaign and performance data to identify opportunities for optimization and improved customer engagement.
• Identify and develop scalable marketing processes that can improve team efficiency and support long-term growth.
• Stay current on emerging AI capabilities, marketing technologies, and industry trends.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 3+ years of experience in product marketing, go-to-market strategy, or a related market